![AI marketing campaigns only a bot could launch & which tools pitch the best ones [product test]](https://www.hubspot.com/hubfs/ai-marketing-campaigns.webp)
At first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it. Now I’m seeing AI-driven campaigns that feel alive; they’re innovative, tailored, and sometimes so smart, you’d swear they were made by humans. Curious to see what I’m talking about? Stick around because I’m diving into […]
I see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But, they’re just not seeing the results they want. Add that the CEO is asking why the competitor is “suddenly everywhere.”
What B2B marketing teams get wrong and how to course-correct Read More »
A couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on the app).
What will influencer marketing look like in 2025? Expert predictions + new data Read More »
I’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re scared to fail to learn. It’s ingrained early in our studies — As are good, Fs are bad, and you’d better learn the right answers before time runs out. That mentality crashes and burns in
Growth marketing — the campaigns that you need to know Read More »
In 2020, I interviewed Andrea Lisbona for Forbes about her less than two-year-old hand sanitizer brand, Touchland. The pandemic was wreaking havoc and the very green startup needed to act quickly and smartly. That they did — tightening their marketing strategy to meet the demands of the times. It was a real-time masterclass in surviving
![8 ways to use AI in digital marketing [+ examples]](https://www.hubspot.com/hubfs/Google%20Drive%20Integration/ai%20marketing_32023-4.png)
ChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital marketing, you’re missing the party.
8 ways to use AI in digital marketing [+ examples] Read More »
A few years ago, I was head of content at a health insurance company — a role that required a team of full-time employees and freelancers to get the job done. But once ChatGPT hit the scene, I realized I could strike out on my own.
I run a zero-employee marketing agency entirely with AI tools — here’s how Read More »
![The HubSpot Blog’s AI Trends for Marketers Report [key findings from 1,000+ marketing pros]](https://www.hubspot.com/hubfs/state-of-AI-1-20240626-53394.webp)
With 66% of marketers globally using artificial intelligence in their roles, it’s no longer a matter of if you should use AI but how. How are other marketers (and your competition) using AI? How can you use AI ethically?
![The state of inclusive marketing in 2025 [new data + expert insight]](https://www.hubspot.com/hubfs/inclusive-marketing-report.webp)
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
The state of inclusive marketing in 2025 [new data + expert insight] Read More »
