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Google Search Has A New Boss: Prabhakar Raghavan Steps Down

Google Search Has A New Boss: Prabhakar Raghavan Steps Down

Google has announced that Prabhakar Raghavan, the executive overseeing the company’s search engine and advertising products, will be stepping down from his current role. The news came on Thursday in a memo from CEO Sundar Pichai to staff. Nick Fox To Lead Search & Ads Taking over Raghavan’s responsibilities will be Nick Fox, a longtime […]

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Google Warns Against Over-Reliance On SEO Tool Metrics

Google Warns Against Over-Reliance On SEO Tool Metrics

In a recent discussion on Reddit’s r/SEO forum, Google’s Search Advocate, John Mueller, cautioned against relying too heavily on third-party SEO metrics. His comments came in response to a person’s concerns about dramatic changes in tool measurements and their perceived impact on search performance. The conversation was sparked by a website owner who reported the

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How to achieve operational maturity in marketing with a multishoring talent approach

How to achieve operational maturity in marketing with a multishoring talent approach

Marketing and creative teams today are under pressure to do more with fewer resources while ensuring consistent branding. To succeed, businesses must rethink resource management and strive for higher operational maturity — often through a multishoring approach. A well-aligned talent strategy and streamlined operations are essential, as both directly impact the quality and performance of

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